Image after image of beautiful purple hair color. Featuring Pravana, Pulp Riot, Arctic Fox, Joico and more.

Redken Certified Colorist and PureArtist Toni Fountain, who works at Indulgence, The Salon, of Lakewood, California, had a tough challenge at hand when her...

To create the sunkissed golden glow on her now-bronde model, @mtlewisstylist used Pravana Pure Enlightenment Clay lightener with a high-volume developer....

We're having so much fun looking at the entries for Pravana’s 2016 Best of Balayage Awards, where colorists enter their proudest Pure Light...

Deep brunette melts into the coolest berry and red tones from Schwarzkopf Professional Igora Royal for a subtle color stretch.

Essential lines, geometric cuts and monochromatic colors are accentuated in Z.One Concept’s New Minimal collection, which draws inspiration from the spatial...

"This is grown up highlighting," says MODERN's Editor in Chief Alison Alhamed. "I love that she showed the look both curled and smooth so we know there...

We can remember when @shelleygregoryhair had only a handful of Instagram followers—we were early followers of the Las Vegas-based colorist/stylist...

Every Friday on his Facebook page, The Salon By InStyle's Senior Creative Director Nick Stenson shares the answers to YOUR burning questions--everything...

Keune’s 2019 Live Your Divinity collection represents versatility, with each shade modeled by a duo with a different ethnicity, showing how the same color...