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Get Over It

Before you quit F&I and start flipping burgers, His Madness reminds you that every losing streak has to end sometime.

https://www.fi-magazine.com/355525/get-over-it
Stitch by Stitch

His Madness discovers parallels between his chosen profession and Mrs. Marv’s new hobby. His realization leads him to an old proverb that speaks to a major...

https://www.fi-magazine.com/324275/stitch-by-stitch

His Madness delves into the nuts and bolts of the F&I manager’s role in Part Two of his two-part series on becoming an F&I manager.

https://www.fi-magazine.com/324395/part-ii-becoming-an-fi-manager

His Madness says the secret to becoming a top F&I performer isn't a mystery. It’s something just about anyone can tap into, and talent isn't required.

https://www.fi-magazine.com/324272/no-talent-required

His Madness has a new fan base looking for answers. This month, he reveals who they are, what they want and why dealerships need to listen up.

https://www.fi-magazine.com/324352/spotting-the-issue
Simple Is as Simple Does

A surge in questions on social media about the proper way to transition to the menu presentation prompts His Madness to share his easy-to-master process....

https://www.fi-magazine.com/324463/simple-is-as-simple-does

The magazine’s frontline columnist steps away from his usual F&I musing this month and thinks you should do the same. Read on to find out what his secret to...

https://www.fi-magazine.com/324183/dont-be-a-dull-boy
Make F&I Great Again

His Madness challenges F&I professionals to take whatever steps are necessary to make the business office a safe, fun, comfortable stop on the customer’s...

https://www.fi-magazine.com/354120/make-fi-great-again
Your Pay Plan Is Not Your Job Description

His Madness says putting transparency, ethics, and the customer’s needs first is the long-term solution to the short-term problem of meeting your next...

https://www.fi-magazine.com/356800/your-pay-plan-is-not-your-job-description

His Madness offers up some recommendations for making 2017 a prosperous year, maybe even a record-setting year.

https://www.fi-magazine.com/324452/taking-inventory


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