SPARKS Color announces its new SPARK YOUR SUCCESS initiatives to help support stylists as they go back into the salon. SPARKS is launching an exciting...

Step away from the box color. These stylists are asking their clients to please wait until they are open again to touch their hair color.

Colorists can grab their paint cans and create a beautiful masterpiece, thanks to Goldwell’s new Elumen Play and Elumen Care Collection.

This year, Colortrak invites you to be proud of who you are all year.

Ulta Beauty Pro Team members create looks that celebrate beauty in all shapes, colors, styles and textures.

Vibrant color specialist Gerilyn Ghaisarzadeh shares her steps and formula in this video tutorial.

Italian balayage technique from Alfaparf Milano combines structure for controlled placement with creativity for an artistic outcome—the perfect way to...

"We are embracing a holistic approach, ranging from developing innovative offerings to looking at how we can help salons maximize their profitability....

Keune’s 2019 Live Your Divinity collection represents versatility, with each shade modeled by a duo with a different ethnicity, showing how the same color...

“This guest had a 4 plus month grow out level 3 darkest brown and the ends were a fade vivid at a level 10 with a mint stain,” says Franco...