We have profiled and featured her work, often, on our platforms. As we close out Hispanic Heritage Month, Patricia Nikole talks about her pride in her...

Every year, we set the stage for an annual jam session of color masterwork with our Colorfest. This brilliant showcase gives top-billing to both vibrant...

Get the scoop on how Wella Professionals artist Anthony Turner styled the models for Victoria Beckham's show at Paris Fashion Week A/W 2025.

Sonya Dove, one of the most-awarded hairdressers in professional beauty, and Wella Professional's Global Creative Ambassador for over 35 years, has...

Wella hosted a three-day gathering in Malta and MODERN was onsite. Here is a visual and verbal snapshot of Wella’s ongoing commitment to the professional...

Alyssa Springer (@lyssa_loop), a hairstylist at Fierro Hair (@fierrohair), San Luis Obispo, California, says "The salon where I work is great....

Although summer has ended, clients might not be ready to part with beachy blonde, sun-kissed strands. FORMULA & APPLICATION: Natural level...

Shannon Rha (shannonhairsalon) of Shannon Hair Salon, Valencia, CA, is constantly honing her talents with advanced education. "I went to Vidal Sassoon...

"This was my first appointment with Sacha," says Ali Hooper (alihooperhair) of Bixie Colour located in Caringbah, Australia. "She came to me...

Wella’s Hairdressers at Heart and the Beauty Changes Lives Foundation are pleased to announce the winners of the Fall 2015 Vidal Sassoon Professional...