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Categories: Dealer Ops, Digital
Set Your Cybersecurity Fears Aside

Have you received letters from your providers that were full of intimidating technical phrasings — things like 'unacceptable levels of risk/control' and...

https://www.fi-magazine.com/310948/set-your-cybersecurity-fears-aside
Categories: Dealer Ops, Digital, F&I, Showroom, Training
Find Technology That Supports Your Winning Strategy

Arm yourself with the three questions every dealer should ask of every technology provider.

https://www.fi-magazine.com/311081/find-technology-that-supports-your-winning-strategy
Categories: Dealer Ops, Digital, Showroom, Training
Hire Introverts to Increase Sales

Today's car buyers are more interested in resourcefulness than sales pitches, and dealers are hiring sales professionals whose personalities reflect those...

https://www.fi-magazine.com/311089/hire-introverts-to-increase-sales
Categories: Digital, Showroom, Training

CarWoo! released a new e-book that addresses a new type of consumer: the stealth shopper. The e-book offers approaches to influence this new car buyer, as...

https://www.autodealertodaymagazine.com/320485/carwoo-takes-on-stealth-shopper-in-new-e-book
Categories: Compliance, Digital, F&I, Showroom, Training

The reopening of government in mid-October helped used-vehicle sales realize a 3.63 percent increase from a year ago, CNW Research calling the increase...

https://www.autodealertodaymagazine.com/320529/end-of-govt-shutdown-causes-late-surge-in-used-sales-cnw-reports
Categories: Digital, Showroom, Training

Dataium reports that shoppers spend nearly twice as long on a dealer’s website, are five times more likely to submit a lead, and are twice as likely to look...

https://www.autodealertodaymagazine.com/320574/dataium-study-carfax-reports-drive-lead-conversions
Categories: Dealer Ops, Digital
Facebook Now No. 2 Digital Ad Seller Thanks to Mobile Ad Growth

Mobile now accounts for more than 22% of all U.S. digital ad spending, up from 3% in 2010.

https://www.autodealertodaymagazine.com/320630/facebook-now-no-2-digital-ad-seller-thanks-to-mobile-ad-growth
Categories: Compliance, Dealer Ops, Digital

A joint complaint filed in North Carolina alleges buy-here, pay-here dealerships targeted African-American customers for unfair and predatory credit...

https://www.autodealertodaymagazine.com/320674/doj-charges-n-c-dealers-with-credit-discrimination
Categories: Dealer Ops, Digital

Maserati, Jeep and Jaguar dealer websites experienced increases in online shopping activity following the Super Bowl.

https://www.autodealertodaymagazine.com/320748/dataium-game-day-ads-drive-dealer-website-traffic
Categories: Auto Finance, Digital, F&I, Showroom, Training

The vehicle information site names the seven judges who will oversee its second annual Hackomotive event, a three-day contest in which participants develop...

https://www.autodealertodaymagazine.com/320759/seven-business-leaders-selected-to-judge-edmunds-coms-hackomotive-event


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