Categories: Awards & Contests, Marketing & Advertising, Salon Management, Technology

Broome Street Society created its own YouTube channel called BSSTV, and its most popular video to date is a blowout tutorial from owner Josie Sanchez....

https://www.salontoday.com/377309/stamp-2018-get-clients-to-watch-your-videos-with-do-it-yourself-video-tips

Categories: Design

Dynamic design in the salon not only encourages guests to think and feel, it can also cause them to act--by picking up their phone and taking a selfie that...

https://www.salontoday.com/1074899/how-salon-design-can-drive-social-media-engagement

Categories: Marketing & Advertising, Salon Management

Ash FortisXo Hair Studio inVirginia Beach, VAWhere to find her: @XoStylistXo on InstagramFollowers: 129KSpecialty: “Custom tailoring hair—I love...

https://www.salontoday.com/372824/ash-fortis-of-butterfly-circus-offers-instagram-tips

Categories: Awards & Contests, Marketing & Advertising

After a 13-year relationship with Indianapolis Colts' cheerleaders, Tyler Mason helps them with the calendar photo shoot, a marketing boon that earns them a...

https://www.salontoday.com/375385/stamp-2017-tyler-masons-co-branded-campaign

Categories: Career, Marketing & Advertising, Salon Management

Would you dare to post your service prices on your hair photos for your followers to see? Gina Bianca breaks it down—and has nothing to hide.

https://www.salontoday.com/603669/show-me-the-money-how-to-be-transparent-with-your-pricing

How much time do you spend on social media before bed? A new study says the U.S. adults spend 3.5 hours on average.

https://www.salontoday.com/1087008/contradictory-evidence-social-media-can-help-you-sleep

Categories: Awards & Contests, Marketing & Advertising, Technology

In an effort to educate everyone about the world of curls (the salon’s specialty), Ouidad Salon hired a PR company to reach out to local Instagram...

https://www.salontoday.com/377250/stamp-2018-get-noticed-by-inviting-social-influencers-into-your-salon

Categories: Events, Marketing & Advertising, News

With the desire of helping salon professionals tap into social media marketing to build their businesses, Premiere Orlando 2017 is adding a host of social...

https://www.salontoday.com/603482/premiere-orlando-adds-social-media-classes-to-its-business-lineup

Categories: Career, Full Service, Marketing & Advertising, News, Salon Management, Stylist Spotlight

Some strategies for creating content and then protecting your precious content once it's made.

https://www.salontoday.com/377568/salon-digital-summit-the-business-of-being-a-beauty-influencer

Categories: Career, Events, Marketing & Advertising, Salon Management

At Premiere Orlando 2017, Matthew Wiggins of Social Beautify shared pointers for how to manage negative reviews on Yelp and use it as a platform to build...

https://www.salontoday.com/603486/how-to-manage-a-negative-yelp-review