As most colorists know, red can be challenging. Shade selection, formulating and maintaining the color has stumped many a salon pro. Cossondra Kaeding, a...

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This colorist walks through her process and provides a great visual in a short video.

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Colorists can grab their paint cans and create a beautiful masterpiece, thanks to Goldwell’s new Elumen Play and Elumen Care Collection.

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“This guest had a 4 plus month grow out level 3 darkest brown and the ends were a fade vivid at a level 10 with a mint stain,” says Franco...

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Vibrant hair color specialst Emily Boulin shares her steps and formula during this video tutorial.

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A precision blowout is essential when capturing images of your hair color looks. The Dyson Supersonic™ Professional Edition Hair Dryer delivers smooth...

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EDITOR REVIEW: Dyson’s Supersonic Pro Hair Dryer

Get the formula for this beautiful icy color. PLUS styling tips using the WetBrush Pro collection.

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"We are embracing a holistic approach, ranging from developing innovative offerings to looking at how we can help salons maximize their profitability....

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To Master Corrective Color You Must Understand Oxidation

The foundation upon which all corrective color rests is understanding oxidation. According to Missy Peterson, global education and artistic director for...

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A Eufora formula for the prettiest pink PLUS suggestions for matching client skin tone.

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