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Best practices in salon retail as it relates to eCommerce and luxury omnichannel shopping.

New nail techs may have a tough time handling those clients who can't figure out which color of polish (or gel-polish or acrylic, etc.) to use. Share color...

Clients love gel-polish because it lasts for weeks with chip-free, high-shine beauty. But improper removal of gel-polish can not only damage the nail plate,...

A neat, quick, accurate polish application is one of the most important aspects of providing high-quality service to your clients. Use this handout to help...

Want to boost client loyalty and drive more revenue? Discover 7 proven strategies to keep your salon guests coming back. From pre-booking tactics to...

Building your salon business is not just about driving new visits, it's also about retaining existing clients, as those repeat clients keep your business...

Rude client? We got you. This guide will walk you through how to handle tough situations without sacrificing your customer service.

Use the NAILS Magazine Encyclopedia to quiz your students on the following terms they should be familiar with as professional nail techs. You can also...