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Categories: Marketing & Advertising, News

Kelly Ehlers, President of Evoke Brand Strategies and a Guest Blogger on MODERN SALON. Ehlers recently taught a class on how hairdressers can harness the...

https://www.salontoday.com/365342/social-media-at-the-studio-wella-hq-hosted-building-your-brand
Categories: Marketing & Advertising, News, Technology

High-tech and high-touch interactivity, Smarter LifeStyle Network from GenOne shows the latest in fashion, beauty and wellness programming on...

https://www.salontoday.com/603498/memo-exclusive-an-interview-with-christine-martier-president-and-ceo-of-genone-m
Categories: Marketing & Advertising, News, Technology

High-tech and high-touch interactivity, Smarter LifeStyle Network from GenOne shows the latest in fashion, beauty and wellness programming on...

https://www.modernsalon.com/603498/memo-exclusive-an-interview-with-christine-martier-president-and-ceo-of-genone-m
Categories: Career, Marketing & Advertising, News, Salon Management
Larisa Love Celebrates Being a Girl Boss at Her New SoCal Salon

Born in the Ukraine, raised in Los Angeles, exploding on social, Larisa Love is now nurturing her creative spirit and a team in her new salon.

https://www.modernsalon.com/374616/larisa-love-celebrates-being-a-girl-boss-at-her-new-socal-salon
Categories: Career, Marketing & Advertising, News, Salon Management, Stylist Spotlight
Salon Digital Summit: Instagram and Your Salon Professional Brand: How Personal Is Too Personal

The trio of experts on a panel at Salon Digital Summit discussing the business of getting personal on Instagram included stylists Christina Kreitel and...

https://www.modernsalon.com/377566/salon-digital-summit-instagram-and-your-salon-professional-brand-how-personal-is
Categories: Marketing & Advertising, News, Technology
Mindset: Tips from Tech Leaders on Leveraging Technology to Attract and Engage Clients

We invited the sponsors of this technology issue to answer: How can salons and stylists leverage the latest technology to attract new clients and...

https://www.modernsalon.com/375076/mindset-tips-from-tech-leaders-on-leveraging-technology-to-attract-and-engage-cl
Categories: Career, Marketing & Advertising, Salon Management
How-To Combine Salon Service & Retail Sales Techniques

"Salon services and retail products must always be combined into one conversation. If you only present salon service options, you are only doing half of...

https://www.salontoday.com/376022/how-to-combine-salon-service-retail-sales-techniques
Categories: Career, Full Service, Marketing & Advertising, Salon Management
Like Flutter: Eyelash Extensions Go Softer and More Natural for Spring

Do all beauty trends follow each other? As we start to see a softer, more natural trend in hair and hair color will this also be reflected in eyelash...

https://www.salontoday.com/376329/like-flutter-eyelash-extensions-go-softer-and-more-natural-for-spring
Categories: Marketing & Advertising, News, Salon Management
Salon Digital Summit: Social Media Success, Step-by-Step, with Mane Addicts

From something as practical as making sure to wipe the camera lens to what kind of content performs well on social, this panel offered great insight on how...

https://www.modernsalon.com/377559/salon-digital-summit-social-media-success-step-by-step-with-mane-addicts
Categories: Career, Marketing & Advertising, News, Salon Management
10 Tips for Taking the Fear Out of Retailing

Eufora’s Director of Business Education, Joanne Magana, encourages stylists and salon owners to realize their phobia surrounding retailing is a faux-fear.

https://www.salontoday.com/603462/10-tips-for-taking-the-fear-out-of-retailing


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