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The repair wasn’t done right.” Ever hear this from a customer? About 75% of the time, this statement results in the dreaded service...
https://www.moderntiredealer.com/75142/the-art-of-the-interview
Most independent tire dealers get into the tire and automotive service business because they enjoy fixing vehicles or selling things. Many probably started...
https://www.moderntiredealer.com/10667/how-to-catch-and-retain-great-employees
A customer walks in with a part and wants you to install it. Should you do it? Dennis McCarron helps you answer the question.
https://www.moderntiredealer.com/10654/difm-vs-diy-how-to-handle-the-in-between-customerIf you are frustrated with your customer’s price focus or “always wanting a deal” type of mentality, Modern Tire Dealer columnist Dennis...
https://www.moderntiredealer.com/10643/how-to-know-when-your-prices-are-too-low
Politics. Religion. Alldata vs. Mitchell 1. Flat rate versus any other pay plan. Yes, I’m going there. I want to address pay plans, but not in a way...
https://www.moderntiredealer.com/10607/its-time-to-raise-your-labor-rates
Why does it seem that on some days, owners can’t peel themselves away from the counter and the service consultants are nowhere to be found? A tool you...
https://www.moderntiredealer.com/10590/job-descriptions-help-everyone-let-your-employees-know-what-they-need-to-do
Every year, you have a chance to be fair to your customers, your employees, and yourself. Earning 10% net profit year-over-year is your fair share, and...
https://www.moderntiredealer.com/10553/10-net-profit-get-your-fair-share
Dennis McCarron has a challenge for every manager, owner — every boss. He's even made it a double-dog dare: for one week, only point out the...
https://www.moderntiredealer.com/10542/what-employees-get-right-become-better-at-pointing-out-the-positives
A gross profit benchmark of 60% for a tire store is not a myth. Dennis McCarron explains how to reach it, from setting your shop’s labor rates to...
https://www.moderntiredealer.com/10537/benchmarks-are-not-a-myth
To 2019, Dennis McCarron says: Bring it. Low unemployment is likely to continue, and while that makes staffing harder, it means more people are driving to...
https://www.moderntiredealer.com/10527/year-end-review-and-a-look-at-whats-ahead