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Holes in your appointment book cost you money, but a new AI-based technology is helping fill those automatically by sending customized, personalized...
https://www.salontoday.com/1076755/maximize-marketing-through-machine-learning
Christophe Robin products are getting a reboot. The color-loving, luxurious, eco-conscious brand will soon have a new look and fans of the luxury brand...
https://www.salontoday.com/1076536/christophe-robin-hair-care-is-better-than-ever
Eufora Business Trainer and Salon Owner Jill Higginbotham shares insights into the 'mark' of a strong salon brand.
https://www.salontoday.com/1074763/the-5-questions-of-salon-branding
In a marketing campaign with the National Hockey League, Great Clips invites clients to create a lineup of the best hockey hairstyles.
https://www.salontoday.com/1074101/great-clips-brings-back-its-lengendary-lineup-to-celebrate-nhl-hockey-hair
This audio-chat app has the world talking, and there are some unique benefits for the salon industry.
https://www.salontoday.com/1073733/what-is-clubhouse-how-salon-pros-businesses-can-build-a-following
If there’s anything we’ve learned this past year, it’s that in order to survive and thrive we must adapt the way we do business at the chair.
https://www.salontoday.com/1073335/why-adding-express-services-is-a-smart-move
Educational marketing informs clients as well as entertains them, and over time it builds trust so you are seen as your community's beauty experts. See how...
https://www.salontoday.com/1072961/strengthening-client-relationships-through-educational-marketing
As the “new normal” we’re in is indefinite, salons need to find creative ways to engage clients and keep them coming back to the chair. Here, Monica Hickey...
https://www.salontoday.com/910030/5-content-ideas-to-capture-audience-attention-on-social
Client needs look a little different these days. In order to keep their attention, Deb Hunt of Salon Spa Business Solutions walks you through safe salon and...
https://www.salontoday.com/907242/3-strategies-to-avoid-customer-loss
Founder of Brand Me Marketing and Branding Agency Bonnie Bonadeo provides the tools and marketing resources you need to scale your business digitally.
https://www.salontoday.com/906868/10-online-branding-strategies-to-grow-your-irl-business