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Learn to effectively serve, help and solve, and increase your personal performance and that of your team while building lasting relationships in and outside...
https://www.autodealertodaymagazine.com/363798/serve-help-solve
It is critical to look at what happens with your sales team once a lead is submitted. Meet the consumers where they are and you’ll see the sales roll in.
https://www.autodealertodaymagazine.com/363629/leads-new-value-different-strategy
While age and demographics can give you a good starting point for selling, they won’t tell you everything. Knowing more about your customer is a major...
https://www.autodealertodaymagazine.com/363423/data-driven-tips-for-selling-to-customers-from-gen-z-to-baby-boomers
As car shoppers enter their personal information in web forms in search of the best offer, it’s important for dealers to have clear guidelines on data they...
https://www.autodealertodaymagazine.com/363167/data-privacy-in-automotive-how-the-ccpa-will-impact-the-industry
Mobile auction network hosts 45 sales per month, with dealers averaging a 63% sales efficiency rate based on Manheim data.
https://www.autodealertodaymagazine.com/363141/manheim-expands-its-mobile-auction-network-local-inventory
Considering the dealer’s ‘new’ reality with their customers, how can F&I providers and agents help their dealer-clients uniquely solve a significant problem...
https://www.autodealertodaymagazine.com/363131/whats-your-currency-in-the-new-reality
With proper strategies in place, dealers can better leverage today’s advanced target-marketing resources to make the most of their holiday shopping...
https://www.autodealertodaymagazine.com/363126/the-latest-target-marketing-resources-can-improve-the-effectiveness-of-your-holi
The goal should always be to listen and understand your customers better, not just to present a menu and overcome an objection.
https://www.autodealertodaymagazine.com/363111/sell-the-experience
Black Book recently published an update to their weekly COVID-19 Market Insights.
https://www.autodealertodaymagazine.com/363020/covid-19-market-insights-1