Categories: Career, Marketing & Advertising

KMS Artist Lead, stylist and salon owner Sonna Brado has pivoted her usual content creation habits while at home by inventing challenges for herself to stay...

https://www.modernsalon.com/623986/this-stylist-is-creating-her-own-social-media-content-challenges-while-at-home

Categories: Career, Marketing & Advertising, Salon Management

When she opened her salon five months ago, Michele Pritchard knew she wasn't going to stock her shelves with retail. Instead, she wanted to utilize...

https://www.modernsalon.com/623815/this-stylist-is-bringing-affiliate-marketing-to-pro-beauty

Categories: Career, Marketing & Advertising

Stylist and salon owner Sean Michael provides the tools and questions you need to paint a picture of your ideal client and turn those demographics into the...

https://www.modernsalon.com/623813/tips-to-attract-your-ideal-clientele

Categories: Career

The KAO “Elevate the Artist Social Program” is an intensive exploration into Instagram success for Goldwell and KMS artists. MODERN editors along with...

https://www.modernsalon.com/623398/kaos-elevate-the-artist-social-program-kicks-off-in-nyc-and-toronto

Categories: Career, Cut, Education, Grooming & Style, Industry News, News, Salon Management, Stylist Spotlight

Reportedly the most followed barber on social media, @arod23pr has found his niche by combining art with entertainment. Here he shares his tips on building...

https://www.modernsalon.com/621680/meet-atarod23pr-the-most-followed-barber

Categories: Career, Marketing & Advertising, Technology

MODERN SALON’s Editor in Chief Alison Alhamed shares her insight into what’s happening with media in the salon world—including the evolution of advertising...

https://www.modernsalon.com/619965/listen-now-interview-with-modern-salon-editor-in-chief-alison-alhamed

Categories: Color

Lighting has a huge impact on how hair color is perceived. Check out this grid and get the backstory from a colorist who took photos of her own hair at...

https://www.modernsalon.com/619164/magic-lighting-grid-the-perfect-consultation-tool

Categories: Cut, Galleries, Style

Mona Baltazar shines a spotlight on big chops, transitions, and embracing and enhancing texture and curl patterns that look their best with a true...

https://www.modernsalon.com/619123/the-mona-cut-before-afters-that-celebrate-texture

Categories: Business, Career, Events, Marketing & Advertising, News, Salon Management, Stylist Spotlight

Are beauty pros really making money on Instagram? Yes, yes and YES. Get the inside scoop and learn the top ten tips on what you have to do to make the...

https://www.modernsalon.com/618906/making-the-big-bucks-on-instagram-ten-tips

Categories: Business, Career, Industry News, Marketing & Advertising, News

How will hiding likes impact the professional beauty industry? We polled influencers and Instagram power users to see how they feel about the pending US...

https://www.modernsalon.com/618333/pros-and-cons-of-instagram-hiding-visible-likes