Are you taking advantage of your tech? Phorest guides the way to your best business.

Sustain Beauty Co.'s Valerie Tate walks you through the four pillars of mental health to help you combat burnout and protect your mental health.

Urban Betty's Chelle Neff reviews fellow salon owner Kati Whitledge's new book--From First Date to Forever: An Owner's Guide to Marketing like a Matchmaker.

May is Mental Health Awareness Month, and the special connections stylists share with clients sometimes leads to clients discussing topics that stylists...

Blended retail shelving encourage clients to shop while the removal of the front desk encourages a community feel at Davanti Salon in Denton, Texas.

See our SALON TODAY 200 stats at a glance and access all of this year's honoree categories from one place.

For our annual design competition, SALONS OF THE YEAR, submitting the best imagery is the most important part, so our judges share their top photography tips.

In this thought-provoking blog, Dr. Leon Alexander talks owners through the uncertainty of the times and how to emerge stronger, more relevant and better...

With a powerful, AI-driven Aesthetic Before & After Simulator, estheticians can improve their consultations and boost sales by allowing clients to virtually...

Accepting responsibility and offering a true apology can go a long way in building relationships. Having those tough conversations aren't always easy, but...