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Broome Street Society created its own YouTube channel called BSSTV, and its most popular video to date is a blowout tutorial from owner Josie Sanchez....
https://www.salontoday.com/377309/stamp-2018-get-clients-to-watch-your-videos-with-do-it-yourself-video-tips
Salon Rootz put together three short videos to popular music that showed clips of stylists working in the salon, still shots and product shots....
https://www.salontoday.com/377308/2018-stamp-how-salon-rootzs-salon-videos-were-seen-more-than-1-million-times
Sometimes an opportunity arises to have fun with clients in ways that don’t involve doing their hair. Scott J decided to leverage the spirit of April Fool’s...
https://www.salontoday.com/377290/stamp-2018-how-scott-j-salons-social-media-post-reached-more-than-2-150-follower
In February, Nurtur posed a correlation between shades of hair and how clients like their coffee. With 173 likes, it was a hit.
https://www.salontoday.com/377278/stamp-2018-how-to-get-creative-with-your-social-media-posts
In an effort to find a way to communicate the season’s hottest trends in cutting and coloring and freshest products, as well as share some tips and tricks,...
https://www.salontoday.com/377277/stamp-2018-share-your-employees-work-through-your-own-salon-magazine
Bangz Park Avenue wanted a fun, interactive way to educate guests about their new lip collection. Partnering with Imaginal Marketing, they created a custom...
https://www.salontoday.com/377276/stamp-2018-engage-your-guests-by-creating-a-blog
Interlocks leveraged an email newsletter to launch its 30th anniversary celebration. Its simplistic design was elevated with textural details, an on-trend...
https://www.salontoday.com/377273/stamp-2018-try-an-e-letter-campaign-to-celebrate-your-salons-anniversary
Penzone Salon and Spa’s most important announcement of the year centered around the company’s new branding concept and the opening of its newest location:...
https://www.salontoday.com/377272/stamp-2018-make-a-big-announcement-through-an-engaging-email-newsletter
In an effort to educate everyone about the world of curls (the salon’s specialty), Ouidad Salon hired a PR company to reach out to local Instagram...
https://www.salontoday.com/377250/stamp-2018-get-noticed-by-inviting-social-influencers-into-your-salon
Glow Beauty Boutique partnered with Salon Cloud Plus to launch its own app to helpclients book anytime, anywhere.
https://www.salontoday.com/377249/stamp-2018-getting-a-mobile-app-for-your-salon