Wondering what's trending this winter in the world of hair color? Check out these color formulas from some talented PRAVANA artists.

When it comes to selecting a lightener, one size does not fit all. Different formulations perform different functions and if you choose wisely, your hair...

Celebrity stylist Jenna Perry shares how she transformed Karlie Kloss into a brunette goddess using R+Co's new, high-performing color line, R+COLOR.

Guy Tang gives us the lowdown on one of his favorite winter hair colors, including how to achieve it with #Mydentity and home maintenance tips for your clients.

Celebrity stylist Tracey Cunningham thought she had seen it all, faced with every imaginable color demand, transformation and challenge. As a result, the...

A recent survey revealed that 64% of women feel more confident now compared to their younger years. Having hair that looks and feels healthy contributes to...

Check out these vibrant hair color masterpieces created by PRAVANA's network of artists and educators using VIVIDS!

Cosmo Prof's Color The World is happening on Sunday, October 22nd! Don't miss this valuable day of virtual education from all your favorite brands and...

Whether it’s an icy blonde or a rich, brass-free brunette, these shades require serious knowledge of color theory, formulation and placement. It’s also...

Celebrity hairstylist and #Mydentity founder Guy Tang breaks down this fall's color trends with product recommendations to get the look.