The 2nd annual Premiere Anaheim Beauty Show took place February 4-5, 2024, at the Anaheim Convention Center, featuring exhibits from notable names in the...

You tell 'em and you tell 'em but do they listen? When it comes to getting clients to be faithful cuticle-oil users, maybe these 5 Reasons will convince them.

For this year's LUAR FW2024 Show, nail artist Naomi Yasuda used iconic OPI shades to create three unique looks.

KISS launches, Salon X-tend LED Soft Gel System, a salon-quality gel nail extension experience for at-home use and colorFX by imPRESS, a one-step, peel and...

CND and OPI set aside competition in support of Beauty Changes Lives and “One Day. One Ticket.” showing unity in an often fragmented industry.

Celebrity nail artist Eri Ishizu created Laverne Cox's unique red foil nail look for the Grammys using Aprés Nail.

Lead Nail Artist Jin Soon for CND created a look for NY Fashion Week inspired by papercut dolls and Diana Ross’ iconic style.

What's Up Nails founder Alena Monson shares helpful tips for creating the viral cat eye heart design, the perfect nail art for this upcoming Valentine's Day.

The new OPI Your Way collection for Spring 2024 is a customizable palette of shimmery and glittery sheer glazes designed to layer over highly-pigmented crèmes.

2024 is the year of the dragon, and nail artists are overflowing with festive inspiration for Lunar New Year.