The benefits of a dry manicure may be obvious to techs, but clients are often understandably resistant. Bring them onboard by selling an experience just...

Onycholysis is a relatively common condition where the nail plate separates from the nail bed. Sometimes the only treatment required is a gentle touch...

This seemingly misnamed annoyance is so common, it’s likely to be present on nearly every client. The good news is you can teach clients how to care for...

One satisfying aspect of being a nail tech is the before-and-after experience we see on every set of hands. But what happens when the transformation...

With the latest advances in technology, it’s possible to offer clients cosmetic solutions that were unavailable in the past — including toenail...

You know how to convert female clients into loyal customers, but do you have the same success with men? 

Though the name suggests a subcutaneous creepy crawler, ringworm is not a worm at all. Keep reading to learn other fun facts to share with clients who...

You know your client’s manicure would last longer with a little attention at home, but is encouraging her to touch your masterpiece your best...

Tell a woman high heels cause foot problems and she’ll likely agree — but that doesn’t mean she is willing to give them up. You can...

The Center for Disease Control estimates nearly 25% of the U.S. population suffers from arthritis to some degree. Learn how to make a visit to the nail...