Clients are going blonder and blonder. However, there’s a right way and a wrong way to get your clients there. Here are seven tips/techniques you should be...

Achieve prismatic dimension with just one shade in Pravana's VIVIDS Crystals collection. Inspired by healing crystals, the collection is unique in that if...

Achieve prismatic dimension with just one shade in Pravana's VIVIDS Crystals collection. Inspired by healing crystals, the collection is unique in that if...

One look at this hair color and you'll feel like you're floating in the clouds! This dreamy, prismatic color can be re-created only with the help of...

Dubbed "Gem Roots" by Pravana Collective Artist, Chita Beseau, this look features a waterfall of colors ranging from...

This multi-dimensional tri-color colormelt by Pravana Collective Artist, Presley Poe, is so mesmerizing! Poe used...

ColorLush is a demi-color by Pravana that's free of ammonia and MEA (monoethanolamine), and creates rich color that improves the integrity of the hair,...

ColorLush is a demi-color by Pravana that's free of ammonia and MEA (monoethanolamine), and creates rich color that improves the integrity of the hair,...

Learn how to create an icy dimensional blue by by Pravana Collective Artist, Presley Poe, using Pravana 5B and Clear...

Metallic hair is here to stay! We have an exclusive peek at how to achieve this mauve metallic colormelt created by Pravana Collective...