The Professional Beauty Association (PBA) and PBA Charities have created a new fund to help our industry during this unprecedented crisis.

As we move through this crisis, we don't know what's on the other side but a healthy and trusted personal and salon brand will be more valuable, than ever....

These steps will lead you from fear into action. Stylists and salon owners will find usable information that will help steer them through these troubled waters.

In response to the coronavirus pandemic, Genbook wants to inspire the public to spread love by getting them to support their favorite service-based businesses.

Here are five rumors that are not true. Rumors can easily circulate within communities during a crisis but today, more than ever, it's important to go...

Step away from the box color. These stylists are asking their clients to please wait until they are open again to touch their hair color.

High-fashion heroes, we salute you.

In addition, the co-located International Esthetics Cosmetics and Spa Conference (IECSC), scheduled April 18-20, 2020 at McCormick Place is cancelled. More...

They will also provide businesses with an immediate 3-month tax holiday.

You're not only thinking about what is currently happening, but also projecting into the future. Strategies for bringing yourself back to the present moment...